Everyone here probably agrees that we, as agents, must have a web site. Most agree that AR and other blogs can be very useful. But, what about the people we do business with day in and day out. Our lenders, title reps, insurance agents, home inspectors etc. etc.
I believe that soon, I will be requesting ALL of these people to have (at least) an AR site or a blog so that we can both link back and forth. Is that so tough? I understand that some people are still intimidated by building or maintaining a web site but with services like Active Rain, easy to use blogs, LinkedIn profiles etc, ANYONE can set these up as their on-line presence. (for FREE!!) If I decide to write a blog about insurance, I should be able to link to that persons site to help them out. Same with any other type of business. If they some how link back to me, it is appreciated as well. I have mentioned blogging and web sites to a few friends in the business. Some understand, some don't.. Is it too much to ask? Will they still be around in a year or two after this market get's rid of some more people that just don't get it? Hey, I'm pretty new to this stuff and have a ton to learn but I can see the writing on the wall.
The lender and insurance agent mentioned above both have links to my web site. My future offers will be written with the escrow officer and home inspection company asked to do the same. I'll gladly "share the love" in future blogs.
Too harsh? Or part of the business model for the 21st century?
You are on line.. Are the people you choose to do business with?
